CTV Advertising

Are you connecting with the Streaming Generation?


  • DX Media Direct can deliver measurable results on all commercial CTV platforms from Hulu to Roku.
  • CTV had an amazing 5 years worth of projected growth in just 3 weeks during “Stay in Place.”
  • Get daily optimizations to hit your campaign targets.
  • Take advantage of our volume discounts and pay less for prime inventory.
TV Consumption has Undergone a Seismic Shift

Connected, streaming TV service accelerated 5 years in just 3 weeks at the beginning of the shelter-in-place order, resulting in unprecedented media consumption shifts. A shift that is predicted to be permanent.

Has your business kept up?

%

Say COVID-19 increased their consumption of streaming content

%

Have added a streaming service since the beginning of 2020

%

Have never had cable, plan to cut, or have already cut cable

DX Media Direct can help you reach your customers with CTV Advertising
And It’s Not Just the Young Crowd…The Shift Impacted Viewers 55+

Percentage of Users by Age You Can No Longer Reach Via Linear TV

Age 55+

38%

Age 35-54

49%

Age 18-34

61%

Relationship with Cable TV by Age
W

Subscribe to and plan to keep cable TV

W

Subscribe to cable TV but plan to cut the cord

W

Already cut the cord and no longer subscribe to cable TV

W

Never subscribed to cable TV

Measure What Matters To You

Optimize your business with our advanced analytics

You’ll be able to make log-level data accessible to every member of your team in order to seamlessly generate meaningful, custom insights to act upon at scale.

Daily Media Optimization

Maximize your streaming advertising dollars with flexibility optimizations.

 

Daily Optimizations Available to Support Digital KPI’s:

      • Video Completion Rate
      • Cost Per Video View
      • Reach/Frequency
      • Cost Per Impression
      • Cost Per Click
      • Cost Per Visit
      • Cost Per Form Fill
Daily optimize your CTV advertising dollars

INCREASE THE PERFORMANCE OF YOUR CONNECTED TV ADVERTISING


 

Americans are “cutting the cord” and moving away from traditional cable TV to streaming at a record-setting pace and the trend is unlikely to reverse. Connected TV advertising is the place to be and DX Media Direct is here to help.  See our commercials.

Advertising That Works Harder, Costs Less

We purchase well over 2 billion impressions every month

Due to our buying power, we’ve negotiated lower platform fees, which translates to lower rates to you. 

This includes CTV, OTT display, Video On Demand, mobile, advanced TV, social, SEM & audio.

We use data and artificial intelligence to improve results daily.

DX Media Direct can help you reach your customers with CTV Advertising

FREE Consultation


Call (940) 320-7777

Call us. We’re super friendly and easy to talk to. Pick our brains for your brand.
We have over 30 years of experience, and we want to help.

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