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Engage Curious, Action-Ready Audiences—Advertise on Discovery Channel

Discovery Channel attracts millions of curious, engaged viewers who crave real-life stories, adventure, and groundbreaking science and nature programming. Advertising here puts your brand in front of an audience that is attentive, loyal, and ready to act. With Discovery Channel, your message isn’t just seen—it resonates with people who trust and value the content they love, driving measurable results

Who Is Watching

61

Average Age

$86K

Average Income

58%

Percent Male

42%

Percent Female

69000000

Total Households

Discovery Channel Local Rates

69 million TV Households

DaypartTime Period (EST)(:30)(:60)
DaytimeMon-Fri 9a-3p$150$300
FringeM-F 4p-8p$175$350
PrimeM-Sun 8p-12a$450$900
LateM-Sun 11p-2a$30$60
WeekendSat-Sun 7a-6p$250$500

For Current National Advertising rates contact: 940-320-7777 ext. 1001 ** Advertising rates will vary by Quarter and inventory demand

Featured Programs

Expedition Unknown
Truck Dynasty
Gold Rush White Water
Mystery at Blind Frog Ranch
Discovery Shark Week
MythBusters

Tell Us What You Need. We'll Tell You Exactly How To Get It.

Two ways to start—pick whichever gets you moving faster.

01
Share Your Advertising Goals

Tell us about your business and objectives so we can understand what success looks like for you.

02
Get Your Personalized Strategy

Receive expert recommendations and a customized media plan built to deliver measurable results.

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Advertising Interest

  • Television Advertising
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  • Radio Advertising
  • Remnant Advertising
  • Podcast Advertising
  • Outdoor Advertising
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